Below you'll find a list of all posts that have been categorized as “marketing intelligence”
With our experience in marketing and understanding customer behaviour, we’ve been able to help many businesses not just grow steadily but also aim even higher. We’ve partnered with businesses selling to other companies and those selling directly to consumers across various industries for over ten years.
Why understanding customer personas is crucial for your business success.Do you know who your typical customers are, where they like to shop, how much they make, and if they have kids?The characteristics that may seem insignificant to you compared to the product you sell are actually essential for your customers and their purchasing decisions. These characteristics are crucial points of …
Do you need help to create impactful email campaigns that truly resonate with your audience? As inbound marketing specialists, we understand the challenges and complexities of delivering targeted and personalised messages to your audience.
When analysing data, it’s essential to ask the right questions. Take the time to consider what information is most important to your specific goals and objectives. Uncover unnoticed insights and patterns by asking targeted, analytical queries.
Before we launch into 2021 we were given the opportunity to access valuable insight into an environment that has seen its processes and workflows challenged dramatically in 2020, sales, by the significant shift in consumer and business perceptions. HubSpot conducted “The State of Sales and the Customer Experience in Australia- 2020 and beyond” a research program with Australian sales leaders and consumers in September …
Before you jump into this post, I would like to say thanks Kristen Deyo @ SmartBug Media for articulating a topic running around inside my head for some time for many of my clients. They are the highest-rated agency among all of HubSpot’s partners. Kristen says “Turning your blog into a lead generation engine is no easy feat, but it …
To build an engaged audience as a healthcare entity, using content marketing and related tactics its a juggling act when it comes to selecting content? Wellness? Food? Maladies? Trends? You can’t be topically authoritative about everything, what topics do you pick?We came across a post in ‘Convince and Convert’ and wanted to share this bigtime. Their friends at Ceralytics shedded …